Sunday. 11pm. Dashboard still open. Term sheet in another tab.
You think about the team, the customers, and the round, all in one breath.
If you died tomorrow, your customers, your team, and your open round all stop at the same desk.
Three employees waiting on payroll. Two thousand customers on a Stripe nobody can refund. A term sheet in draft on an inbox no one can open. The whole company sits inside one head.
What only you know
Most households quietly run on one person.
The main cloud infrastructure root administration credentials
The primary payment gateway and Stripe dashboard logins
The master vault password for the company password manager
The verification codes needed for the primary corporate bank account
Prewritten instructional messages for active high-value clients
The domain registrar account transfer details and security codes
None of this is in a drawer. None of it is in your partner's phone. It is all in your head.
If you went silent tomorrow
Here is what unravels.
Day 1
A customer raises a refund. The team finds the dashboard. Nobody has the 2FA.
Day 3
Payroll falls due. Three employees ask the team channel who actually presses the button.
Day 7
The lead investor asks for the signed term sheet. The draft is in an inbox behind your phone.
Day 14
The domain renewal goes to your personal email. The company website expires while the team watches.
By next month, your partner is firefighting. Not grieving. Firefighting.
How it works
One tap a month. Until the day you stop tapping.
Grace period
30 days to reply
We try email, text, and a phone reminder. You log in once, everything resets.
Alex, friend since uni
Witness 1, confirmed
Priya, family
Witness 2, confirmed
Recipient
Your trusted no.2 or co-founder
That is it. Six pounds a month.
One tap. Two witnesses. Delivery only when both confirm.
What actually happens
Your partner gets exactly what they need.
Production, Stripe and AWS root credentials
Payroll access and the team continuity note
The active term sheet and investor contacts
Where the cap table, contracts and customer list live
And it is six pounds a month.
Two witnesses have confirmed. Here is what your trusted no.2 or co-founder asked us to share with you.
Open securely
ifyoudie.org/view/...
Take your time. Samaritans 116 123 if you need someone now.
What you actually do
Ten minutes today. One tap a month. That is the whole thing.
- Step 1
Write what your no.2 would need
Root credentials, the 1Password master, the registrar login, payroll access, where the term sheet and cap table live. Plain notes, not a wiki.
- Step 2
Name two trusted people as witnesses
Your no.2, a fellow founder, your spouse. If we ever stop hearing from you, we ask them separately to confirm.
- Step 3
One tap a month, that is the whole job
We send one short email a month. You tap once. If you stop tapping, we wait, try again, and only then start the verified delivery.
The price
£6 a month.
Less than a gym you don't go to. Cheaper than the streaming bundle you forgot you have.
- Netflix Basic£8 / mo
- A gym membership£35 / mo
- Spotify Premium£11 / mo
- Three coffees£10 / mo
- If You Die£6 / mo
Cancel any time. If you ever do, your messages are wiped within 30 days.
Doing this for the whole household? Family plan, £18/mo for five.
What we never do
Trust is the product. These four lines are why.
We never read your words
No human reads what you write. No AI is trained on it. Encrypted at rest, the honest version.
Two humans must confirm
We do not deliver on a missed email. Two witnesses you named must, separately, attest. No exceptions.
We never sell your data
Not anonymised, not aggregated, not under any future ownership change. It is in the terms in black and white.
We never assume your beliefs
Religion, culture, what you call the people you named. You write the words. We deliver them, unedited.